Nola Creative - A Printeractive Design Group

Twitter has become one of the foremost social media tools in use today. A custom Twitter background can help your own brand (personal or business) stand out in a sea of social media applications. Instead of using a design template shared by thousands of other users, a custom background can provide your followers contact information, photos, and valuable insight into who and what you represent. The clear layout of content should capture the interest of online browsers — much the same way the home page of your website does; treating it as an extension of your online marketing creates a unified brand. Because no complicated coding is involved, the custom image is easily uploaded to Twitter and can be changed at any time — making it particularly useful for rotating promotional purposes.

Social media users are more likely to follow a company that is open and engaging. A custom Twitter background can give your published thoughts a personal touch and point new opportunities in your direction.

Here are a few we’ve finished recently, including a set for AmerisourceBergen Specialty Group. Don’t forget to follow us!

Nola Creative recently designed the website for audioconferencing.com. The modern layout serves as a landing page for the growing conferencing business. Upon opening the site guests are presented with important information and two ways to request more information. Scrolling down to the lower portion of the site presents more details about the company.

A detailed landing page is a cost-effective way to initiate online marketing for a starting business. As a company grows and there is more information to share, the website can expand to include additional pages.

It’s design awards season again. Though opportunities take place throughout the year, it seems that winter and spring months have a relatively high amount of competitions. As Nola Creative looks back at our work from 2009, there are three pieces which we have selected for judgement in this year’s Communicator Awards.

1. Nola Creative Website
Launched at the beginning of 2009, our redesigned website became a showcase for our work and paradigms. The integration of social media platforms now allow for discussion with our peers and clients while keeping the site efficient, informative and expandable.

2. Backbeat Music Instruction Website
Combining artistic illustration with a modern layout, Backbeat’s relaunched website design ties into the music school’s mission. As the year progressed, a marketing campaign integrated with Facebook and MySpace utilized social media to engage new audiences.

3. Stay Frank Website
An unorthodox layout and menu–reflecting on the candid nature of the company–causes Stay Frank’s new self promotional website to stand out from other marketing sites.

We are proud of these and many other achievements during 2009. We anxiously await the competition results.

Letterpress printing can give a sophisticated feel to any print project. For The Gallery Event Boutique, we created a modern card on crisp white Crane Lettra paper. Alternating purple and brown text make a visually strong statement while blind emboss patterns at the top of the card add a subtle modern touch. The printer for this project was Bjorn Letterpress Studio of Provo, Utah.

One of our big print projects for the autumn included a custom wedding invitation package. The design focused on being modern and elegant while incorporating several fall hues of gold, green, burgundy, magenta and brown for the late October event. Varying damask patterns unified the design and carried the overall theme throughout the various pieces. What began as a simple save-the-date card transformed into a full campaign of pieces lasting until wedding day. The complete package included:

- Save the Date Card
- Invitation with Enclosure
- Wedding Program
- Name Cards
- Table Cards
- Gift Tags

The invitation included a customized letterpress pocket enclosure with separate inserts for the reply, directions, accommodations and groom’s dinner. The blind embossed outer enclosure hinted at the elegance of the type inside, while the varying shades of vibrant hues created intrigue throughout the inserts.

The wedding program carried the theme forward with elegant typography and hand-stamped damask patterns on the front. Name cards of various colors were hung from branches at the reception to guide guests to their correct table. Table cards complimented the name cards for easy recognition. Upon leaving the event, guests received a local beverage with custom gift tag in appreciation of their attendance.

The invitation was letterpress printed locally by Inky Lips Press onto Paper Source‘s Moss cover paper with Luxe Fino Cream enclosures and copper envelopes. Other inserts and printed materials were digitally printed by Alphagraphics on Neenah Classic Crest, resulting in a smooth, rich finish. The finished printed materials exceeded the bride’s expectations and complimented the other elements for the big event.