Nola Creative recently completed a new logo and identity for Burns Music Studio. The color scheme and visual effect — inspired by the company’s slogan — infused the clean, sans serif type with a modern attitude. The company’s unintentional heat-referencing name influenced a passionate, fiery musical note. An appointment card and business card incorporated the resulting unique identity.
The 16th Annual Communicator Awards have awarded Nola Creative with two prestigious honors. We are proud to announce two Silver “Awards of Distinction” given to interactive projects completed in 2009.
Our design work for Backbeat Music Instruction led to a win in the Website: Education division. The creative design and organized layout of backbeatmusic.net welcomed new students to the growing music school in Chicago. Throughout 2009 Nola Creative teamed up with Backbeat to provide effective marketing through online and social media forums; a holiday campaign even included custom Facebook badges and E-gift cards! In the Website: Self Promotion category our design for Stay Frank took home the prize. Stayfrank.com was designed to promote the internet marketing company in an approachable, unique format.
These awards speak to the talent, creativity and dedication of Nola Creative’s team and partners. The 2010 awards were the first interactive design awards received by our design firm, a result of the high-caliber work achieved in 2009. The “printeractive” paradigm of Nola Creative stresses the merging of both print and interactive work for a world of ever-changing media; we are excited to now have interactive design awards next to our print design award (won in 2007)!
Each year, the Communicator Awards receive thousands of entries from companies and agencies of all sizes, making it one of the largest award programs of its kind. The competition honors the best in advertising, corporate communications, public relations and identity work for print, video, interactive and audio. Visit www.communicatorawards.com for more information about the awards.
Twitter has become one of the foremost social media tools in use today. A custom Twitter background can help your own brand (personal or business) stand out in a sea of social media applications. Instead of using a design template shared by thousands of other users, a custom background can provide your followers contact information, photos, and valuable insight into who and what you represent. The clear layout of content should capture the interest of online browsers — much the same way the home page of your website does; treating it as an extension of your online marketing creates a unified brand. Because no complicated coding is involved, the custom image is easily uploaded to Twitter and can be changed at any time — making it particularly useful for rotating promotional purposes.
Social media users are more likely to follow a company that is open and engaging. A custom Twitter background can give your published thoughts a personal touch and point new opportunities in your direction.
Here are a few we’ve finished recently, including a set for AmerisourceBergen Specialty Group. Don’t forget to follow us!
Nola Creative recently designed the website for audioconferencing.com. The modern layout serves as a landing page for the growing conferencing business. Upon opening the site guests are presented with important information and two ways to request more information. Scrolling down to the lower portion of the site presents more details about the company.
A detailed landing page is a cost-effective way to initiate online marketing for a starting business. As a company grows and there is more information to share, the website can expand to include additional pages.
It’s design awards season again. Though opportunities take place throughout the year, it seems that winter and spring months have a relatively high amount of competitions. As Nola Creative looks back at our work from 2009, there are three pieces which we have selected for judgement in this year’s Communicator Awards.
1. Nola Creative Website
Launched at the beginning of 2009, our redesigned website became a showcase for our work and paradigms. The integration of social media platforms now allow for discussion with our peers and clients while keeping the site efficient, informative and expandable.
2. Backbeat Music Instruction Website
Combining artistic illustration with a modern layout, Backbeat’s relaunched website design ties into the music school’s mission. As the year progressed, a marketing campaign integrated with Facebook and MySpace utilized social media to engage new audiences.
3. Stay Frank Website
An unorthodox layout and menu–reflecting on the candid nature of the company–causes Stay Frank’s new self promotional website to stand out from other marketing sites.
We are proud of these and many other achievements during 2009. We anxiously await the competition results.